Services & investment
There's more than one way to create an authority book. Some leaders need structure and accountability. Others want SpearPoint Ink to carry nearly the entire writing burden. The best choice depends on your time, the maturity of the idea, and the role the book needs to play in the business.
The paid diagnostic that tells you whether a book is the right move — before you commit to a larger engagement.
The three engagements
Offer 01
$5,000
Best for someone who wants to write the manuscript but needs help finding the argument, creating the structure, and maintaining momentum.
Does not include full manuscript ghostwriting — you write the book, we build the frame.
Discuss CoachingOffer 02 — Most common
Starting at $20,000
Best for an established leader who has the expertise but not the time, distance or writing experience to effectively shape it into a book. Most clients spend roughly 10 to 12 hours in conversation and review. We do about 90%, carrying the writing and structural burden.
Offer 03
Starting at $30,000
Best for someone who needs the book and a disciplined plan for using it after publication. Includes the full ghostwritten book.
Side by side
| Feature | Context Audit | Coaching | Ghostwriting | Book + Launch |
|---|---|---|---|---|
| Positioning | Yes | Yes | Yes | Yes |
| Book architecture | Preliminary | Full | Full | Full |
| Manuscript writing | No | Client writes | SpearPoint Ink writes | SpearPoint Ink writes |
| Editorial support | Limited | Yes | Yes | Yes |
| Launch planning | No | Limited | Limited | Full |
| Typical client time | 2–3 hrs | Higher | 10–12 hrs | 12–15 hrs |