I enjoy meeting thoughtful people who are building businesses, advising clients, speaking, teaching or helping others make better decisions. Some eventually become clients. Some become referral partners. Some simply become people I’m glad to know.
I run SpearPoint Ink. My work usually starts with people who know far more than their website, LinkedIn profile, presentations or sales conversations are managing to carry into the market.
Sometimes that leads to a business book. Sometimes it leads to a keynote, curriculum, client education system or another Authority Asset. The common thread is helping someone recover the ideas, stories and judgment that make their expertise valuable and turn them into something other people can understand and remember.
I am always interested in meeting people who work with the same kinds of leaders, because a good introduction in either direction can be useful long after the first conversation.
We can talk about your work, the kinds of clients you are trying to help, what you are seeing in your market or where referrals tend to get stuck.
If books, thought leadership, speaking or authority-building are relevant, we can talk about those too. If they are not, that is perfectly fine.
The goal is simply to understand enough about one another that we would recognize a useful reason to reconnect or make an introduction later.
You do not need to read any of this before we meet. These are simply here if one of the topics catches your interest.
A quick look at my background, how I think about the work and why SpearPoint Ink exists.
Meet Bob →If you work with experts, founders or professionals whose ideas are hard to transfer, this explains the larger concept behind my work.
Read the explanation →For people who are already wondering whether their expertise belongs in a business book.
Test the idea →A practical look at how SpearPoint Ink moves from scattered expertise to a durable Authority Asset.
See the process →Role-specific guides for financial advisors, speakers, business coaches, consultants and CEOs.
See who I work with →The easiest way to answer that is usually the conversation itself. I am especially interested in people who serve experienced professionals and business leaders.
Let’s compare notes →A good introduction is often someone who has substantial expertise but is struggling to turn it into something other people can carry forward. They may keep repeating the same explanation in sales conversations, want to write a book but do not know where to start or have years of ideas that have never become a clear body of thought leadership.
If you ever hear someone say, “I know there is a book in here somewhere,” “I keep having to explain this myself” or “My marketing does not really sound like me,” there is probably a useful conversation for us to have.
No need to memorize that. After we talk, you will probably know pretty quickly who fits and who does not.
You do not need a finished premise, title or outline before talking with me. In fact, I would rather understand the expertise first than force it into a book too early.
If there is something worth developing, I can explain the smaller diagnostic options, coaching or ghostwriting. If there is not, the networking conversation can remain exactly what it started as.
Pick a time that works for you. There is nothing you need to prepare in advance.